Journal:ISSRA PAPERS, Volume 13, Issue No 1
Author(s): Hafsa Mohi-ud-Din, Dr. Sarwet Rasul, Muhammad Zeeshan Munir
Keyword(s): Media, conflict, propaganda, discourse analysis, Agenda-Setting, cognitive hacking
Journal:Journal of Management Sciences (JMS), 2018, Volume 5, Issue 2
Author(s): Yasir Rashid, Muhammad Zeeshan
Keyword(s): Netnography, user generated content, Youtube ad, consumer attitude, Sentiment Analysis