Search Results

Journal:Journal of Management Sciences (JMS), 2015, Volume 2, Issue 1

Author(s): Tariq Jalees, Huma Tariq

Keyword(s): Brand Loyalty, Satisfaction, Quality, Price, company image and packaging

Journal:Journal of Management Sciences (JMS), 2015, Volume 2, Issue 1

Author(s): Tahir Suleman, Muhammad Talha Amin

Keyword(s): Pakistan, Cobb-Douglas, panel unit root test, panel cointergration test, long-run relationship

Journal:Journal of Management Sciences (JMS), 2015, Volume 2, Issue 2

Author(s): Muhammad Zubair Haroon, Mirza A. Haq, Najmonnisa

Keyword(s): : Vicarious role model, Celebrity endorsement, Brand loyalty, Purchase Intention, positive word of mouth

Journal:Journal of Management Sciences (JMS), 2015, Volume 2, Issue 2

Author(s): Reema Frooghi, Syeda Nazneen Waseem, Sahar Afshan, Zubair Shah

Keyword(s): Newspaper offline brand dimensions, website loyalty, website trust, website satisfaction, Pakistan newspaper industry

Journal:Journal of Management Sciences (JMS), 2016, Volume 3, Issue 1

Author(s): Wajeeha Aslam, Zia Ul Haq

Keyword(s): Attitude towards mobile advertising, Irritation, product involvement, entertainment, appeal

Journal:Journal of Management Sciences (JMS), 2016, Volume 3, Issue 1

Author(s): Furrukh Bashir, Ismat Nasim, Ammar Ismail

Keyword(s): Electricity Generation, Exchange Rate, Terms of trade, Real GDP, real exports, relative price, Solow growth model

Journal:Journal of Management Sciences (JMS), 2016, Volume 3, Issue 1

Author(s): Thurai Murugan Nathan, Venus Khim-Sen Liew, Wing-Keung Wong

Keyword(s): Sectoral outputs, disaggregated energy consumption, ARDL Bound testing, Thailand, Economic growth

Journal:Journal of Management Sciences (JMS), 2016, Volume 3, Issue 1

Author(s): Ameenullah Aman, Saqib Sharif, Imtiaz Arif

Keyword(s): Islamic banking, State Bank of Pakistan, business model, Efficiency, Asset quality, Stability

Journal:Journal of Management Sciences (JMS), 2016, Volume 3, Issue 2

Author(s): Hien Nguyen Thi Kim

Keyword(s): Business cycle, pro-cyclical, Fiscal Policy, Vietnam

Journal:Journal of Management Sciences (JMS), 2016, Volume 3, Issue 2

Author(s): Katelin Barron, Shih Yung Chou

Keyword(s): Normative Commitment, helping behavior, the norm of reciprocity, team-member exchange, individualism, collectivism