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Journal:The Lahore Journal of Business, 2017, Volume 6, Issue No 1

Author(s): Syed Zain Ul Abdin, Naheed Sultana, Mariam Farooq, Syed Zulfiqar Ali Shah

Keyword(s): Prospect theory, stock market anomalies, investment decision and performance, behavioral finance

Journal:The Lahore Journal of Business, 2017, Volume 6, Issue No 1

Author(s): Ahmed Imran Hunjra, Farida Faisal, Faiza Gulshion

Keyword(s): Cost leadership strategy, financial control system, Organizational Performance, Services Sector

Journal:The Lahore Journal of Business, 2018, Volume 6, Issue No 2

Author(s): Atif Mahmood, Muhammad Luqman Tauheed Rana, Sara Kanwal

Keyword(s): SERVQUAL, Service Quality, customer satisfaction, Technology, customer loyalty

Journal:The Lahore Journal of Business, 2018, Volume 6, Issue No 2

Author(s): Safia Nosheen, Naveed-Ul-Haq , Muhammad Faisal Sajjad

Keyword(s): Corporate Governance, Disclosure Quality, cost of capital, Pakistani listed firms

Journal:The Lahore Journal of Business, 2018, Volume 6, Issue No 2

Author(s): Safi Ullah Khan, Muhammad Faisal Rizwan

Keyword(s): Herd behavior, Herding, Institutional Investors, cross-sectional standard deviation of returns

Journal:The Lahore Journal of Business, 2018, Volume 6, Issue No 2

Author(s): Syed Sikander Ali Shah, Ali Murad Syed, Sana Sheikh

Keyword(s): Liquidity risk, underinvestment, firm value, Leverage, debt maturity

Journal:The Lahore Journal of Business, 2018, Volume 7, Issue No 1

Author(s): Kanwal Iqbal Khan, Muhammad Mudassar Ghafoor, Muhammad Sheeraz, Shahid Mahmood

Keyword(s): Dividend Policies, investors perception, dividend theories

Journal:The Lahore Journal of Business, 2018, Volume 7, Issue No 1

Author(s): Imtiaz Ahmad, Hafiz Ihsan Ur Rehman

Keyword(s): Consumer’s ethnocentrism, perceived quality, Brand Personality, Purchase Intention, brand trust

Journal:The Lahore Journal of Business, 2018, Volume 7, Issue No 1

Author(s): Muhammad Akhtar, Faqir Muhammad, Muhammad Ayub Siddiqui

Keyword(s): Financial sophistication, big five personality traits, behavioral finance, stock market participation

Journal:The Lahore Journal of Business, 2019, Volume 7, Issue No 2

Author(s): Mehvish Umer, Sohnia Salman

Keyword(s): Perceived quality, brand image, brand equity, price and promotion