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The Impact of Consumption Value and Customer Delight on Retail Brand Equity: The Mediating Effect of Brand Experience

Journal:Journal of Management Sciences (JMS), Volume 16, Issue No 2

Author(s): Shahzad Khalil, Mirza A. Haq

Keyword(s): Holbrook Value, Brand Experience, Retail brand equity

The Iranian Nuclear Programme: Dynamics of Joint Comprehensive Plan of Action (JCPOA), American Unisolationism and European Apprehensions

Journal:Journal of European Studies, Volume 38, Issue No 1

Author(s): Muhammad Nadeem Mirza, Mr. Hussain Abbas, Dr. Irfan Hasnain Qaisrani

Keyword(s): Iran’s Nuclear Programme, Joint Comprehensive Plan of Action (JCPOA), P5+1, E3+1

Financial Action Task Force (FATF) & Pakistan: Commitments, Compulsions & Challenges

Journal:IPRI Journal, Volume 22, Issue No 1

Author(s): Adeel Mukhtar Mirza

Keyword(s): Financial Action Task Force (FATF), Asia Pacific Group (APG), National Action Plan (NAP), Pakistan, India, the US

Can Pakistan Raise More External Debt? A Fiscal Reaction Approach

Journal:Business & Economic Review (B&ER), Volume 12, Issue No 4

Author(s): Sadia Mansoor, Mirza Aqeel Baig, Irfan Lal

Keyword(s): NIL

Overall and by Factor Level of Job Satisfaction Among the Faculty of an Online University in Pakistan

Journal:Journal of Research and Reflections in Education, Volume 14, Issue No 2

Author(s): Munawar S. Mirza

Keyword(s): Online Faculty, job satisfaction, Mentoring and Collegiality, Clarity of Service Rules, Financial Benefits and Job Security, physical environment

Teacher Educators’ Preparedness for Re-Orienting Teacher Education Programs for Sustainable Development in Pakistan

Journal:Journal of Research and Reflections in Education, Volume 14, Issue No 1

Author(s): Munawar S. Mirza

Keyword(s): sustainable development, Sustainable Development Goals, education for sustainable development, Teacher Educators, teacher education programs

The Job Complexity Effect on Job Outcomes: The Role of Positive Core Self-Evaluation as Moderator

Journal:The Lahore Journal of Business, 2017, Volume 6, Issue No 1

Author(s): Amber Jamil, Tasneem Fatima, Bilal Mirza

Keyword(s): Job complexity, positive CSE, job satisfaction, Job Performance, job creativity

Determinants of Credit Infections: Evidence from Banking Sector in an Emerging Economy

Journal:The Lahore Journal of Business, 2018, Volume 6, Issue No 2

Author(s): Ayesha Afzal, Nawazish Mirza, Azka Mir

Keyword(s): Asset quality, banking risks, Non Performing Loans, Credit Risk

Impact of Role Model on Behavioral and Purchase Intentions among Youngsters: Empirical Evidence from Karachi, Pakistan

Journal:Journal of Management Sciences (JMS), 2015, Volume 2, Issue 2

Author(s): Muhammad Zubair Haroon, Mirza A. Haq, Najmonnisa

Keyword(s): : Vicarious role model, Celebrity endorsement, Brand loyalty, Purchase Intention, positive word of mouth

Indirect Impact of Hedonic Consumption and Emotions on Impulse Purchase Behavior: A Double Mediation Model

Journal:Journal of Management Sciences (JMS), 2016, Volume 3, Issue 2

Author(s): Mirza A. Haq, Salman Abbasi

Keyword(s): Fashion orientation, impulse buying, indirect effect, double mediation, Process macro, bootstrapping

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