JOURNAL OF MANAGEMENT AND RESEARCH (SBE)

Understanding Local Cable Advertisements for Small Businesses

Author(s): Rafia Faiz, Humaira Asad, Dilawayz Paracha, Rehan Ahmad Faiz

Keyword(s): advertisement perception, consumers’ attitude, Credibility, entertainment, local cable advertising, marketing

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Does green matter? A Study of Perception of Manufacturers and Consumers of a Developing Country about Green Supply Chains

Author(s): Kamran Rashid, Haris Aslam

Keyword(s): green supply chain management (GrSCM), green products, green manufacturing, Developing Countries, Supply Chain Management

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Human Capital Development Typology: A Case Study of the Saudi Arabia

Author(s): Irfan Saleem, Ahmed Faisal Siddiqi, Tahir Masood Qureshi, Faisal Mustafa

Keyword(s): Saudi human capital, Saudization

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An Exploratory Study of Challenges Faced by Expatriates in Knowledge Transfer while Working in Pakistan

Author(s): Sabeen Hussain Bhatti, Shazia Nauman

Keyword(s): knowledge, knowledge transfer, challenges of knowledge transfer, tools of knowledge transfer

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Transformational Leadership and Employees’ Creativity: A Multi-Mediation Model

Author(s): Faisal Mahmood

Keyword(s): transformational leadership, creativity, Trust, Job autonomy, Pakistan

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