Journal:Journal of Management and Research (SBE), 2015, Volume 2, Issue No 2
Author(s): Dr Rizwana Bashir, Irsa Mehboob, Waqas Khaliq Bhatti
Keyword(s): Online shopping, Trust, convenience, Privacy, Time, Product variety
Journal:Journal of Management and Research (SBE), 2016, Volume 3, Issue No 1
Author(s): Adnan Khaliq Bhatti, Mehwish Fiaz
Keyword(s): Celebrities Endorsement, Advertisements, Purchasing Behavior, Celebrity