Abstract
This paper aims to highlight the critical role of self-construal and conflict between faculty and administration staff in higher education institutions (HEIs) of Pakistan. Keeping in view the development of education sector and maintaining conducive environment in universities, the study was rightly undertaken to first discover and then present some viable solution for it. The research used the universities of public and private sector of Khyber Pakhtunkhwa (KP) province of Pakistan for its analysis. Primary data was collected through a self-administrated questionnaire, which was distributed in twelve universities of KP, comprising of six public and six private universities. The results show that self-construal plays a significant role in controlling or producing conflict. The study also finds that nature of conflict plays a key role in the relationship of self-construal and conflict management strategies. The study provides implications for researchers and practitioners.