Abstract

The major purpose of the study was to identify the strengths, weaknesses, opportunities and threats in the institutional environments of University of the Punjab, Lahore. A survey was done to identify these factors in the institutional environments of the University. The target population of the study was all the students of University of the Punjab Lahore. The sample of the study consisted of 900 students (Males = 456, Females = 444) which were selected through multistage stratified random sampling technique. A questionnaire was used to get students’ responses about strengths, Weaknesses, Opportunities, and Threats” in the university. The questionnaire consisted of two parts. A pilot study was conducted for the validation of the instrument. Reliability index (Cronbach’s Alpha) of the questionnaire was 0.87, which is statistically acceptable. Analysis of the data indicated that male and female students had no major difference in their opinions regarding strengths, Weaknesses, Opportunities, and Threats in the university. Results also displayed that all students had strong perceptions that university has threats regarding internal and external environments. An independent sample t-test revealed that there was no significant difference between males and females students regarding the institutional environments’ strengths, weaknesses, opportunities and threats. A one way ANOVA indicated that there was significant difference in the perceptions of students of different faculties regarding the strengths, weaknesses, opportunities, and threats of university. Student in different programs had significant difference in their views about strengths, weaknesses, opportunities, and threats of university.